dives-and-divas: “In just over two weeks since the airing of the final episode of Series 2 on January 15, 2012 and the suggestion of a fan campaign, the response has been enthusiastic and widespread. The “Believe in Sherlock” movement encompasses a number of fan slogans which appear in varying iterations on flyers, homemade buttons, and t-shirts on sites like Red Bubble. Some participants refer to themselves as “Watson’s Warriors”. Flyers reading “Believe in Sherlock”, “Moriarty is real” and other slogans have been spotted not only in the UK but also in cities worldwide, including New York, Dallas, Rome, Marseille and Munich; and from the Czech Republic to Brazil. They’ve been posted outside the New York Stock Exchange and slipped inside copies of the Arthur Conan Doyle stories at libraries and bookstores. Many fan postings have been on college campuses, including my own sighting at the University of Florida near my home.” (via “Sherlock” Fans Create DIY Guerilla Marketing Campaign “Believe in Sherlock” | MovieViral)

dives-and-divas:

“In just over two weeks since the airing of the final episode of Series 2 on January 15, 2012 and the suggestion of a fan campaign, the response has been enthusiastic and widespread. The “Believe in Sherlock” movement encompasses a number of fan slogans which appear in varying iterations on flyers, homemade buttons, and t-shirts on sites like Red Bubble. Some participants refer to themselves as “Watson’s Warriors”. Flyers reading “Believe in Sherlock”, “Moriarty is real” and other slogans have been spotted not only in the UK but also in cities worldwide, including New York, Dallas, Rome, Marseille and Munich; and from the Czech Republic to Brazil. They’ve been posted outside the New York Stock Exchange and slipped inside copies of the Arthur Conan Doyle stories at libraries and bookstores. Many fan postings have been on college campuses, including my own sighting at the University of Florida near my home.” (via “Sherlock” Fans Create DIY Guerilla Marketing Campaign “Believe in Sherlock” | MovieViral)

(via benfoldsone)

49 notes
posted 1 year ago (© dives-and-divas)
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  3. catchingarrows reblogged this from dives-and-divas and added:
    Here’s the picture featuring my design!
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  11. crimsonkitty reblogged this from webelieveinsherlockholmes and added:
    I’ve been waiting for the response to this!
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  13. unfortunatelyisntdolan reblogged this from devourmetonight and added:
    and UCF ;)
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Rise Up. Join the Movement. Moriarty was Real. Richard Brooks is a Fraud. We Believe In Sherlock Holmes. We won't go down without a fight.